Rabba and Maple Leaf Foods Unite for $10,000 Food Bank Donation to Help Families in Need

Mississauga, December 20, 2023 – In the spirit of giving and just in time for Christmas, Rabba Fine Foods has partnered with Maple Leaf Foods to make a donation of more than 1,000 packages of bacon, valued at $10,000 to Food Banks Mississauga. As part of its Rabba Roots Community Giving program, Rabba has donated enough hickory smoked Schneider’s bacon to bring a touch of brightness to over a thousand families for the holidays.

“The holidays prove to be a difficult time of year for many and we hope this donation can provide some relief,” said Rima Rabba, leader of the Rabba Roots Community Giving Program. “It is important for us to unite with like-minded companies such as Maple Leaf Foods to commit to making a positive impact in our communities.”

 

The need for support of local food banks appears to be increasing year over year.  Food Banks Mississauga reports that 35,538 people visited them last year, and this represents 5% of Mississauga’s population. Of these users, half of them were first time users and 11,043 of them were children.  The number of children visiting Food Banks Mississauga increased 10% over the previous year.*

Over its 15 years of support for Food Banks Mississauga, Rabba Fine Foods has recognized the changing trends in usage and has remained resolute in its commitment to this critical community resource. This past year, Rabba Fine Foods made donations every single week in order to help local families and respond to the increased need.  Rabba has become known for its “Here for You” promise to its customers and works closely with vendor partners to be there for both neighbours and local organizations.

Rima Rabba, leader of the Rabba Roots Community Giving Program, Holly Nonis, Sales manager at Maple Leaf Foods and Stephen Carroll, Customer Business Development Manager at Maple Leaf Foods deliver bacon to The Mississauga Food Bank just in time for Christmas.

About Rabba Fine Foods

Rabba Fine Foods, a Toronto institution since the 60’s, is a chain of local markets that serve the daily grocery and convenience needs of 36 neighbourhoods in the GTA. Open year round, 24 hours a day, Rabba offers everything you’d expect from your local market – fresh produce, a deli counter, ready-to-eat meals, bakery, dairy products and other essentials for home or work. A family-run business with roots extending back to 1967, Rabba is a cornerstone of the community, dedicated to serving its neighbours and friends in the GTA and meeting their ever-changing grocery and convenience needs. For more information on Rabba, its Rabba Roots community program or any of its locations, visit rabba.com.

About Maple Leaf Foods

Maple Leaf Foods is a carbon neutral food company on a purposeful journey to Raise the Good in Food through better nutrition, safer food and workplaces, more humane animal care, and sustainability efforts that protect our planet. The company care about the communities it serves and commits to reducing food insecurity in Canada.

 

*https://www.foodbanksmississauga.ca/annual-impact-report/

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